Guides
Help center for Most conversion automation and pixel activation.

ChatGPT Ads Server-Side GTM: Sending Conversions API Events From a Server Container
Server-side GTM can deliver ChatGPT Ads conversions through a custom template built on Google's sendHttpRequest API - here is the endpoint, payload, and validation.

ChatGPT Ads Product Feeds: Catalog Campaigns From Upload to Delta Updates
Product feeds turn a merchant catalog into ChatGPT Ads at scale - four workflow layers, three import paths, and a delta API for prices and availability.

ChatGPT Ads Click ID (oppref): The Thread Your Attribution Hangs On
Every ChatGPT Ads click carries an oppref parameter, and click-level attribution is most reliable when that reference survives to your measurement - here is the full chain.

ChatGPT Ads oCPC: How Server-Side Events Feed Conversion Bidding
oCPC in ChatGPT Ads optimizes delivery toward one tracked conversion while billing clicks. The tracking layer you feed it decides how well that works.
ChatGPT Ads Multiple Pixels: One Site, Several Advertisers, Clean Measurement
One website, several ChatGPT Ads advertisers: the oaiq SDK initializes multiple Pixel IDs, and measure versus measureSingle decides who sees each event.

ChatGPT Ads Manager Setup: Campaigns, Budgets, and Targeting
ChatGPT Ads Manager is OpenAI's self-serve platform for running campaigns in ChatGPT. Here is the full setup path from account creation to a serving campaign.

ChatGPT Ads Custom Audiences: Upload, Match Thresholds, and Bid Adjustments
ChatGPT Ads custom audiences turn customer lists into campaign inclusion, exclusion, and bid adjustment controls - here is the full setup path.

ChatGPT Ads Attribution: Click Windows, View-Through, and Reporting Delays
ChatGPT Ads attribution rests on four conditions, a click window, and a separate one-day view-through metric - and reporting lands 24-48 hours late.

ChatGPT Ads Mobile Measurement: Connecting AppsFlyer and Adjust
ChatGPT Ads connects to AppsFlyer and Adjust for mobile measurement - here are the prerequisites, both setup paths, and how attribution lands in reporting.

Meta CAPI Hashing: Normalize User Data Before It Costs You Matches
A space in the wrong place silently kills your match rate. The official Meta CAPI hashing and normalization rules, with the exact before-and-after examples.

CAPI Error Codes: A Cross-Network Reference for Meta, TikTok, Reddit, Pinterest, and Snap
Every Conversions API answers failures differently, but the failure layers repeat: payload, credentials, permissions, pacing, platform. A cross-network CAPI error codes reference with links to each network's deep-dive.

Binom Facebook CAPI Integration: From Tracker Postback to Conversions API
Binom tracks the conversion; Meta's Conversions API needs a server event. Here is the documented architecture that connects the two without guesswork.
Server-Side Tracking for Performance Marketing: How the Stack Works in 2026
A conceptual entry point to server-side tracking for performance marketers. See how the pipeline is built, when browser pixels stop being enough, which stacks exist, and where to go next for Meta CAPI, TikTok Events API, and sGTM migration details.
TikTok Events API and Pixel: Setup and Diagnostics Guide
A practical hub for the TikTok Events API and the browser pixel: choose between standalone and second-channel modes, generate an access token, wire deduplication with event_id, capture ttclid, and verify everything in Events Manager before you scale spend.

Meta Conversions API: The Complete Guide
A single entry point into the Meta Conversions API cluster: what the API does, which credentials and parameters a working event needs, how deduplication and validation fit together, and where each specific failure - a late event, a double count, an error code - has its own deep-dive guide.
Send OpenAI Ads Conversions API events with Pixel Activator
Use Pixel Activator to test OpenAI Ads Conversions API credentials and a carefully chosen conversion event before automation. Confirm the Ads Pixel ID belongs to the campaign account, keep the Conversions API key secret, validate one supported event, then check the result before recurring delivery.
Send Meta Conversions API events with Pixel Activator
Set up a first Meta Conversions API test in Pixel Activator without designing an API request yourself. Confirm the dataset, protect the access token, map one real business action to a standard event, and check the result in Events Manager before a tracker begins recurring delivery.
Send Reddit Conversions API events with Pixel Activator
A first-pass checklist for Reddit Conversions API setup in Pixel Activator without designing a request payload. Identify the advertiser account that owns the campaign, use an authorized credential, test one completed action, and record the platform result before enabling recurring delivery.

TikTok Events API Server-Side GTM: Setup Guide
Step-by-step TikTok Events API server-side GTM integration through your own Google Tag Manager server container, covering tokens, tags, deduplication, and testing.
Send TikTok Events API events with Pixel Activator
Use Pixel Activator to verify TikTok Events API credentials and one well-defined conversion event before automating delivery. Confirm that the Pixel Code belongs to the campaign, protect the access token, send one mapped event, and inspect TikTok Events Manager before recurring delivery begins.

SKAdNetwork and AdAttributionKit: iOS Traffic Reporting in 2026
A practical breakdown of SKAdNetwork and AdAttributionKit reporting: postback windows of 0-2, 3-7, and 8-35 days, random delays, crowd anonymity tiers 0-3, the 64-value conversion budget, and a checklist for reading iOS reports without comparing them to Android.

Facebook CAPI Error 2804003: How to bypass the 7-day limit
A practical guide on resolving the Facebook CAPI error 2804003. We break down why old conversions are blocked and how to use Time Clamping for safe pixel warming.

Facebook CAPI Keitaro setup guide without losing conversions
A step-by-step breakdown of the Keitaro and Facebook Conversions API integration: the built-in module, a manual postback build, the fbc-from-fbclid format, deduplication, and Event Match Quality.
Send Pinterest Conversions API events with Pixel Activator
Set up a first Pinterest Conversions API test in Pixel Activator before automating conversion delivery. Confirm the ad account ID, protect the conversion token, choose one supported event, use test mode, and inspect the result in Ads Manager before a recurring sender is enabled.